It's Time for Us Little Guys to Get Together and Get Organized so We have a Relevant Voice at the Table.

Remember having to buy a whole CD just to get that one song you liked? Or purchasing encyclopedias from the door to door salesman, or having to go to the mall to buy something?

Those were the days when the “fat cat” middlemen controlled everything.

Then along came Apple, Google and Amazon to name a few, and they introduced new platforms that bypassed those middlemen and empowered the end users. And the rest is history.

It's a natural law of progress - it's called innovative disruption. And now the Type 1 Diabetes industry is primed and ready for this disruption. This is a great thing for the families who are struggling every day with T1D, and whose voices need to be heard.

The platform is called the Heroic T1D platform - Its a balanced implementation of technology and the real world that gets and keeps the kid, parent and grandparent’s attention. It is family-driven, game-based, AI and tokenized engagement that helps people become smarter, healthier, harder working and character driven.

It can have a similar impact as what Apple, Google and Amazon have had.

The new Heroic platform will educate the families how to thrive, and engage every day in becoming an active participant in what lawmakers are doing, and where the funds are going. The family will become the foundational powerhouse that thrives and drives the cure.

While we certainly don’t want to eliminate the big players - it's time for a more equitable balance of influence.

The Heroic T1D platform will become the glue that brings non-profits together across the country - it will truly become a scenario where the whole is greater than the sum of the parts. Each participating organization will not only be able to offer their supporters a new and better way to survive and thrive, but it will also become an opportunity for the organizations voice to be heard through the influence of its members.

The big players will now want to partner and listen to the voice of the people as it will be easier and more impactful to everyone’s mission - to thrive AND find a cure.

This is not an app (as those lose 96% of their users within 30 days), but rather it's a platform that brings technology and the real world together to motivate people to take ownership of their lives and change their behavior. We call it HEED - Heroic Engagement Every Day.

We create elements that integrate with technology, such as the Heroic backpack, Heroic gardening, events, access to experts and peers that anchor attention in daily life. Once attention is stable, behavior change becomes possible. That is where healthcare value emerges. Preventative education sticks, screenings actually get completed, communications happen with the powers that be. Families build habits instead of downloading and abandoning tools. By turning attention into sustained behavior, you win in the attention economy. And this is how you finally make healthcare work.

This is the Heroic T1D platform - for the benefit of ALL people!

These are the 4 pillars of the Heroic T1D program:

1. Meet once a week to discuss strategy and coordination

2. Use the Heroic platform for all of their members - HEED (Heroic Engagement Every Day) - compete in the Attention Economy

3. Benefit from the revenues, data and better service that is being generated by the program

4. Have a say in what advocacy programs are developed

By utilizing this program, the organizations will better compete in the attention economy, deliver more impact, earn more revenue, and become part of a national movement - 1+1=3